If you could only have five typefaces...

AIGA posits the question and if Ellen L. can answer, so can I. ;) 1. Caslon 2. Adobe Garamond. 3. Franklin Gothic. 4. Akzidenz Grotesk. 5. Joanna.

Such a lot of Bembo, Baskerville and Helvetica worship- doesn't need to be added to. Bembo and Baskerville I understand, but Helvetica is just overrated. Tony Rifka can keep it and slobber on it- both Helvetica and Helvetica Neue.